Journal #13

There are 10 basic principles of good design; CONTRAST, EMPHASIS, PROXIMITY/ALIGNMENT, BALANCE, HIERARCHY, SCALE, HARMONY/UNITY, PATTERN, REPETITION, & RHYTHM/MOVEMENT. For this week’s journal #13, google examples of HIERARCHY as a principle of design, and upload a picture of an example of HIERARCHY to your Journal #13 describing how it is used as a principle of good design.

Hierarchy is very useful in design because you can control where the viewer looks. You can control where and when the viewer looks somewhere. You can do this by first establishing what you want them to see first. When you know what you want them to see first make it very different from everything else. Make the second thing a little bit less noticeable than the first and so on.